Grounded People. Big Impact.

Chris Cardetti builds brands with art, science, and zero handoffs. As Chief Strategy Officer at BarkleyOKRP, he’s spent the last decade building strategy, intelligence, and communications planning into a comprehensive business and brand partner to all clients and teams.

Chris’ team has helped to reimagine iconic brands like DQ and Motel 6 for the modern consumer. He fueled transformation efforts for AMC and Planet Fitness. And even worked with non-profits like Big Brothers Big Sisters to find a new mission—all with a signature style of “journalistic” strategy. His recognition includes Cannes Lions, Effies, Reggies, Shorty’s, and Clios, and most importantly, business impact.

Under Chris’s leadership, BarkleyOKRP’s strategy team goes upstream into consulting, with deep qualitative and quantitative research, all aimed at uncovering truths about the consumer, not pondering them but putting them into action daily for brands. He heads up BarkleyOKRP’s thought leadership and is a member of the 4A’s Strategy Committee.

When he’s not shaping brands, Chris is busy coaching, chauffeuring, and saying “no” to snacks for his family in Kansas City.

Sean Corcoran is a media powerhouse who’s spent his career redefining how brands connect with consumers. As President, Media & Analytics at MissionOne Media, he’s bringing scale with soul, fusing data, creativity, and transparency to fight the media machines.

Before MissionOne, he led Mediahub to 400% growth, developing the game-changing “human-led challenger strategy” and launching Netflix, JetBlue, Chipotle, and Royal Caribbean into new heights. A former Forrester Research analyst, he helped define “paid, owned, and earned” media—yes, that industry staple.

His secret weapon? A relentless push for clarity, control, and creativity in a media world full of smoke and mirrors.

Lindsey DeWitte leads the purpose, sustainability, public relations, and influencer practices at BarkleyOKRP, helping brands define what they stand for and prove it through action. As Chief Impact Officer, Lindsey builds strategies that blend brand storytelling with social or environmental impact to drive meaningful results.

She also oversees BarkleyOKRP’s B-corp certification status—an initiative that proves the agency meets the highest standards of social and environmental performance, transparency, and accountability—a designation only 1% of ad agencies in the U.S. have achieved.

Lindsey has helped shape the reputations of some of the world’s most purpose-driven brands, including Planet Fitness, Tony’s Chocolonely, Motel 6, L’Oréal Paris, and the 988 Suicide & Crisis Lifeline. Whether guiding clients through moments of cultural complexity or leading campaigns that mobilize people around a shared cause, she brings empathy, strategic clarity, and a sharp reputational instincts that consistently breaks through.

Raised on a cattle ranch, Lindsey carries a lifelong love of nature and a deep commitment to issues that make a positive impact on the world. She lives in Kansas City with her husband, two boys, and their dog, Huck.

Brenda Donahue knows how to turn operations into a creative superpower. As Chief Operating Officer at BarkleyOKRP, she brings 25+ years of agency leadership to a Big Indie on the rise: helping streamline teams, optimize processes, and scale smart across five U.S. offices.

Before stepping into her current role post-merger, Brenda served as COO of OKRP, where she led everything from project management to HR to marketing strategy. She restructured entire departments, launched a BEP-certified production arm (Putney), helped build a content studio, and fueled award-winning work for Camelot and the Illinois Lottery, including record-breaking sales.

Her resume spans stints at Downtown Partners Chicago, VSA Partners, The Richards Group, and Leo Burnett, with client chops across Camelot Illinois, Comcast, Tropicana, and a long list of C-suite partnerships. She’s also a founding member of Women in Advertising for Gender Equity, and a fierce advocate for future-focused, inclusive workplaces.

A builder by nature and a fixer by instinct, Brenda blends operational rigor with creative empathy—because great work doesn’t scale without both.

Dan Fromm is one of the architects behind BarkleyOKRP’s Big Indie rise. As Founding Partner, he helped transform the agency into one of the largest independents in the U.S., fusing creativity, collaboration, and operational smarts across offices in Kansas City, Chicago, Denver, New York, Austin, and Pittsburgh.

Dan’s path started in journalism and TV as he was a feature producer at ESPN before diving into the marketing world. He founded his own sponsorship and events agency before joining BarkleyOKRP, where he’s spent two decades in roles spanning account leadership, client service, and operations. As President since 2010, Dan has helped steer the agency’s most significant evolutions, including the landmark merger with OKRP.

He’s not just building an agency but a better Kansas City. Dan serves as Board Chair of the KC Action Fund, working to improve student outcomes, and sits on the Kemper Museum of Contemporary Art board.

His leadership style is creative and collaborative. He always pushes for more impact, more heart, and a hell of a lot more possibility.

Katy Hornaday is the CEO of BarkleyOKRP, one of the largest independent agencies in the U.S. After more than a decade of building the agency from the inside out — from Creative Director to Chief Creative Officer to CEO — she now leads 700+ partners across five cities with one belief: modern marketing works best when strategy, creative, and media move as one.

For Katy, that belief drives how she’s reshaped BarkleyOKRP into a thoroughly modern agency, one that experiments with ideas, data, AI, and emerging platforms to bring brands closer to people and businesses closer to growth. That approach has helped clients like Planet Fitness, Red Lobster, AMC Theatres, Wingstop, and Old Navy discover their biggest possible future.

She’s helped shape BarkleyOKRP into what the industry calls a “Big Indie”: big enough to move markets, independent enough to never lose its soul. Her leadership style reflects the same ethos: feedback should make you better, not smaller; empathy is a business superpower; and culture is something you build together, every day.

Katy has been recognized on Adweek’s Creative 100 and Business Insider’s Most Creative Women in Advertising. But she’ll tell you the titles that matter most are closer to home: mom to Emery and Palmer, and partner to her husband John.

Asad Husain brings a global finance lens to BarkleyOKRP as CFO, overseeing financial strategy across a rapidly scaling, independent creative powerhouse. Based in New York and working across Chicago and Kansas City, he’s the numbers guy with a deep understanding of what fuels growth for modern brands and how to make every dollar count.

Before joining BarkleyOKRP, Asad was Global CFO for UM Worldwide and Matterkind, guiding multi-billion-dollar operations across borders and disciplines. His earlier roles include senior finance leadership at IPG Mediabrands and deal-making chops from his days in M&A and capital markets at Interpublic Group and Morgan Stanley.

He’s led acquisitions, divestitures, integrations, and capital strategy for creative and media agencies worldwide—and yes, he’s survived investment banking (twice). He’s also a former Fulbright Scholar and an alum of Georgetown and Harvard Business School.

When he’s not steering the financial future of BarkleyOKRP, Asad serves on the board of an environmental conservation nonprofit, advises early-stage startups, and explores the world through mountaineering and scuba diving. He’s also a member of the Friends of the Metropolitan Museum of Art in New York.

Brad Jones brings a global creative mindset to BarkleyOKRP as Chief Creative Officer, where he leads with craft, curiosity, and compassion — helping build modern brands that make a meaningful impact on their businesses. His career spans the U.S., Australia, and Asia, and he has worked on some of the world’s biggest and most loved brands, including adidas, Google, and CashApp.

Before stepping into the CCO role, Brad held senior creative leadership positions at Mojo Supermarket, ATTN, Laundry Service, and Iris, where he developed breakthrough work for brands such as TikTok, Lyft, Hennessy, Jeep, and Smirnoff. His campaigns have earned honors from Cannes, D&AD, The One Show, Effies, and the Clios. His work has been featured in The New York Times, Hypebeast, People Magazine, and ESPN, in addition to being included in the Advertising and Editorial Art permanent collection at the MoMA in New York City.

Known for leading multidisciplinary teams that punch above their weight, Brad builds creative cultures that don’t chase attention—they earn it. He pushes brands to act like creators, not just advertisers—and never settles for “just okay.”

Outside the agency walls, you’ll find him cooking some BBQ, traveling, or checking out a new brewery.

Reshma Karnik is a media game-changer who knows how to turn data, technology, and media investments into business growth. As Chief Media Officer at MissionOne Media, she’s leading the charge in integrated, audience-first media strategies that make every dollar work harder.

Before MissionOne, she built global media solutions at dentsu, led data and tech strategy at MediaLink, and scaled Amnet’s Audience Center across international markets. She’s as fluent in programmatic, analytics, and media investments as she is in business development and client success.

Her edge? Bridging data with creativity to drive smarter, sharper, and more effective media strategies—without the fluff.

Jeff King started as an intern who talked his way into the room—and never stopped building from there. Over a 16-year run as CEO, Jeff helped transform Barkley into one of the country’s largest independent agencies, merging scale with soul to launch BarkleyOKRP and its Big Indie model. Now as Founding Partner, he’s focused on what he does best: growing brands, growing people, and growing what’s possible.

Under his leadership, the agency earned Certified B Corporation status. It became a creative and cultural force partnering with brands like Dairy Queen, Motel 6, and Winnebago while doubling down on diversity, sustainability, and values-driven growth.

Before his top job, Jeff led offices, ran new businesses, and helped shape agencies, from Three Wide Marketing to Fletcher Martin to GSD&M, where he worked on the iconic “Texas: It’s like a whole other country” campaign.

Off the clock, Jeff serves on national boards for the 4As and The BrandLab and has long supported Big Brothers Big Sisters Kansas City. His leadership philosophy? Say yes to the interview, even when the intern slots are full. The rest tends to follow.

Stephanie Parker leads Client Experience at BarkleyOKRP with one mission: help brands do more than just show up—help them matter. As Chief Client Experience Officer, she brings over 20 years of full-funnel, whole-brand expertise, shaping brand decisions that impact every touchpoint, from culture to content to conversion.

She’s partnered with some of the biggest names in retail, healthcare, financial services, and restaurants—Target, UnitedHealthcare, U.S. Bank, Sonic, Applebee’s, Wingstop, and Dairy Queen—and knows how to move fast without breaking strategy. Equal parts brand generalist and business guru, Stephanie thrives on digging deep into her clients’ ecosystems and measuring creative against what moves the needle.

She’s grown up at BarkleyOKRP, rising from Account Manager to C-suite, and now leads cross-functional teams to deliver brand experiences that feel seamless, sharp, and soulfully connected. She loves the thrill of the big idea and the even bigger impact when it works.

Outside the office, she brings that same energy to her creative outlets, including cooking her way through cookbooks and learning to sew.

Tom is a creative leader who’s always trusted instinct over theory. His test for greatness? “I’ll know it when I feel it.” 

Early in his career, he helped launch Amazon onto the national advertising stage with the iconic “Singing Sweatermen” campaign and led both “Think Outside the Bun” and “Live Más” efforts for Taco Bell. His client roster also includes Coors, Quaker Oats, Levi’s, and Electronic Arts, among many others. 

In 2013, Tom co-founded OKRP, where he applied his style of vigorous creativity to brands like Burger King, Metro by T-Mobile, Ace Hardware, and Chili’s. Within ten years, the agency had grown to an indie powerhouse and perennial AdAge A-Lister, before joining forces with Barkley in 2024 to become BarkleyOKRP. 

He believes every message should feel musical (even when it’s not a song), creative awards are more fun when earned, not chased, and AI may one day replace his job, but it will never take his creative soul. And yes, he once persuaded Jeff Bezos to star in a Taco Bell commercial, so he must know a thing or two about selling.

Jason Parks leads growth at BarkleyOKRP, where he’s helped transform the agency into one of the country’s largest and fastest-growing independents.

As Chief Growth Officer, he was the force behind 20 new clients in 20 months (2020), including Motel 6, Delta Faucets, and U.S. Bank; helping drive 40% organic growth and record-breaking revenue along the way.

When he’s not chasing the next big pitch, Jason’s celebrating his kids—and occasionally, a minute to breathe.

Nick Paul is a founding force behind BarkleyOKRP’s Big Indie DNA. As co-founder of OKRP, he’s spent over a decade helping brands like Burger King, Ferrara, Ace Hardware, and Illinois Tourism do more than advertise; he helps them grow.

Nick brings a rare trifecta of experience: client, agency, and media to everything he touches. Before OKRP, he served as EVP and Global Chief Growth Officer at Draftfcb, built experiential campaigns for Fortune 1000 brands at 361 Experiential, and led marquee events like the NCAA Men’s Maui Invitational and PGA Tour’s Kemper Open at Kemper Lesnik Communications.

He knows how to scale agencies, lead teams, and chase what’s next, and he does it all while staying deeply rooted in community. He serves on the 4A’s New Business Committee and the board of the Good Sports Foundation.

Big-brand builder. Relationship guy. And the kind of leader who still believes great work starts with a great conversation.

Rahul Roy is the kind of leader who’s done it all and still shows up like there’s everything left to prove. As Chief Relationship Officer at BarkleyOKRP, he leads the agency’s most significant client relationships while shaping the culture and coaching the next wave of talent. His north star? Building agencies that work for clients, teams, and the work itself.

He joined OKRP in 2014 and helped scale it from a scrappy startup to an Ad Age A-List shop, holding roles from Head of Client Business to COO to CCO. Before that, Rahul spent over a decade each at FCB and JWT, running accounts like KFC, Taco Bell, Kraft, Quaker, Heinz, Dell, and Nestlé. The man has marketing DNA in both hemispheres: his career started in India under the legendary Tara Sinha, who built McCann India, and he’s never looked back (because she might yell at him from the afterlife if he did).

If there’s a brand to build, a relationship to nurture, or a team to rally, Rahul’s probably already on it. And if not, he will be… right after he finishes this coffee.

Nate Swift is President of BarkleyOKRP, where he helps scale what makes the agency different—keeping integration real, strategy sharp, and creativity free to roam. As a former Chief Strategy Officer and CMO, he brings a rare blend of brand intelligence and business instinct to one of the largest independent shops in the country.

Before stepping into the president’s seat, Nathaniel spent a decade building OKRP from the inside out—leading strategy and cross-functional teams behind standout work for Burger King, Metro by T-Mobile, Ace Hardware, and Chili’s. Earlier stops at David&Goliath, DonatWald+Haque, and DDB taught him how to launch, test, optimize, and repeat—always in service of impact, not just impressions.

He’s known for breaking silos, challenging assumptions, and helping creative and strategy move in lockstep. Outside the office, you’ll find him chauffeuring kids or chasing trout—both great practice for staying patient under pressure.