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BarkleyOKRP launches ‘Tell Me Everything with Katy Hornaday’ podcast.

Season Trailer

When Katy Hornaday became CEO in 2025, the advertising industry was shifting fast—new technology, new pressures, and no clear playbook. In Tell Me Everything, Katy sits down with leaders for candid conversations about navigating uncertainty, tough decisions, and change in real time—replacing the loneliness of leadership with honesty, perspective, and community.

Episode 1 | Kristen Cavallo: “Self-respect is non-negotiable.”

In the debut episode of Tell Me Everything, BarkleyOKRP CEO Katy Hornaday sits down with legendary advertising leader Kristen Cavallo. They discuss leadership, fear as fuel, supporting working mothers, protecting creative integrity, and redefining success. Offering candid lessons on courage, culture, and what it really means to lead.

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Episode 2 | Megan Lally: “Creative Comes First.”

In this episode of Tell Me Everything, Katy Hornaday talks with Highdive CEO and co-owner Megan Lally about what it takes to build an agency that puts creativity first. They discuss independence, leadership under pressure, knowing when to walk away, and why the best CEOs have to stop trying to be liked. Megan also opens up about motherhood, support systems, and the challenge of making an impact as your company grows.

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Episode 3 | Nikki Baker: “Follow What Fuels You.”

In this episode of Tell Me Everything, BarkleyOKRP CEO Katy Hornaday talks with Fallon CEO Nikki Baker about making the leap from CCO to CEO and what it means to lead with curiosity, humanity, and conviction. They discuss why creative people may be better prepared for the top job than they think, how to build culture without ego, the value of emotional intelligence in business, and why no one should carry leadership alone. Nikki also shares Fallon’s enduring philosophy, “outsmart, not outspend,” and reflects on ambition, community, and the power of being seen.

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Tell Me Everything in the news

March 13, 2026

BarkleyOKRP has launched Tell Me Everything with Katy Hornaday, a new limited-series advertising podcast featuring candid conversations with industry leaders about leadership, agency culture, decision-making, and the future of the advertising industry.

The podcast, hosted by CEO Katy Hornaday, debuts March 17 with Kristen Cavallo and explores the honest, unscripted realities of modern marketing leadership at a time when technology, economics, and culture are reshaping the business.

I wanted to create a space where leaders could talk honestly about the real decisions behind the title: the pressure, the trade-offs, and what it takes to lead when the path forward isn’t always obvious,” Hornaday said.

The podcast is distributed in partnership with Advertising Week and promoted across BarkleyOKRP and MissionOne Media channels.

Read the full Roastbrief article here

March 13, 2026

BarkleyOKRP has launched Tell Me Everything with Katy Hornaday, a limited podcast featuring candid conversations with top advertising leaders. Debuting March 17 with Kristen Cavallo, the series explores leadership challenges, decision-making, and industry change. With bold, unscripted discussions, it highlights the realities of modern CEOs navigating uncertainty, values, and evolving definitions of success.

Read the full Little Black Book article here